Vivien of Holloway 1940s Swing Trousers – A Wardrobe Staple

Lately, especially as the weather starts to turn decidedly autumnal, I have been wearing trousers more frequently. Some pairs of trousers I have made, some are by reproduction fashion labels such as Collectif, Emmy Design and Vivien of Holloway. Today, I am going to talk about the 1940s Swing Trousers by the latter brand – Vivien of Holloway.

I first discovered how fantastic these trousers are around three years ago, when I visited the Holloway Road boutique for the first time. I left with two pairs, and followed-up my visit by promptly ordering a subsequent pair barely weeks later. So, to date (excluding the pair in this review) I should have three pairs.. only I have two and a half. My absolute favourite pair were a brown tweed, which seemed to go with everything. Hence, why I probably wore them all the time. Anyway, one day I hopped-onto my 1965 Mobylette, zipped around town, then zipped back home. Throwing caution to the wind, I decided to forego my usual boots, instead choosing bicycle clips to control the trousers fullness in the calf. What. A. Mistake.

When I got home and was putting Polly away (that’s my Mobylette’s name, read more about her here), I caught one of the trouser legs in the chain – and became completely stuck. After fiddling about and panicking for a while, I realised the only way to detach myself was to effectively yank the fabric, causing a whooping great, oil stained hole. Oh joy. So, that pair are in a sorry pile waiting for me to potentially turn them into culottes.

My other two pairs are ruby red, and a grey tweed wool. A few weeks ago, when I saw that Vivien of Holloway were releasing a range of swing trousers made from super soft fabrics, I couldn’t wait! I love my grey tweed trousers, but my skin is so so sensitive, that my legs often become hot and irritated when I wear them.

I seem to be going through a ‘pink phase’ at the moment, so of course I immediately knew I was going to order the soft pink. The colour is beautiful, a very subtle, pale warm pink. I really think this colour would look amazing on blondes (although that is not enough yet to persuade me to reach for the hair dye!)

The length surprised me by being around two inches longer than my previous two pairs. I assumed that the trousers would be exactly the same as my previous pairs, but I guess maybe the brand have made them longer to accommodate a broader customer base. The inside leg of these when they arrived was 31inches, whereas my older pairs have an inside leg of around 29inches. So I altered the length, which luckily for me, was no problem. I also changed the buttons, as when the trousers arrived they had cream buttons. I just preferred a matching soft pink, so I swapped them out for these pink ones.

I cannot express how much I LOVE THESE TROUSERS. Well, maybe the fact that technically these are my forth pair may be a clue to how much I adore them! They fit nicely on the waist, and have a low rise – skimming the derriere. I have a bit of complex about my backside, so the one thing I cannot stand is any item of clothing clinging to my behind! But the 1940s swing trousers are an authentic 40s cut – in that they gently skim the hips and have a nice low rise. The legs are wide, but not super-wide. They are just wide enough for daily wear, with a nice level of practicality.

I teamed the trousers with a blouse which I kindly received from GANT, see my report and review on both mine & Kieren’s shirts over on Vintage News here.

Outfit Details

  • 1940s Swing Trousers in Pink Soft – Vivien of Hollway
  • Oxford Bow Shirt – c/o GANT
  • Stephanie Shoes – c/o Hotter (Style Series post coming soon)
  • Belt & Headscarves – Vintage

As Kieren and I were taking pictures together for our GANT piece on the Vintage News, we decided to horse around a little – and this goofy picture is the result! Haa ha, I was worried I would be too heavy and Kieren would drop me, but we survived. We even got a round of applause from bemused onlookers!

Until next time dears!


8 thoughts on “Vivien of Holloway 1940s Swing Trousers – A Wardrobe Staple

  1. Jessica Cangiano says:

    It’s official, I NEED a pair of pink trousers in my life now – especially if they’re these endlessly pretty dusty rose beauties from VOH.

    Great outfits both of you!

    xoxo ♥ Jessica

  2. Porcelina says:

    Oo, that’s good to know about the new styles being a bit longer, being a tall lass! That shade of pink is just lovely. I could see it working well in Autumn with a deep berry colour on top. Mm! I just adore the flowers you’ve added to your headscarf here, I might have to steal that!! x

  3. Jenny Frances says:

    Hi Porcelina,
    Yes, the cut of these is most definitely longer than my previous older VoH pairs. They have actually also released a longer-length range in limited colours too, which I think are a 33 inside leg. I usually pin flowers onto my hair scarves, it can help to hide the grips keeping the scarves in place! 🙂

  4. Christina says:

    Ooh! The flowers on your turban are charms my! I will have to give that a try! These wrong trousers are lovely too! The pink is an unusual choice, for a swing trouser I thought. But the colour actually works incredibly well indeed!!!

  5. Jenny Frances says:

    Hi Christina!
    I know what you mean about the colour, but it does work nicely with most shades. I think due to it’s pale saturation, it is almost a neutral tone. But also – the flipside of the lovey soft pink is that I feel I have to be more considered and careful in my actions – ie – eat carefully etc so as not to get marks on them! I don’t know how on earth I would cope with cream trousers lol! 🙂

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